MORE NEWS ON EURWEB: The Pulse of Entertainment: Robert RiвЂ™chard Stars in LifetimeвЂ™s вЂCalifornia LoveвЂ™ Airing October 24 at 8/7c My algorithm is going to give you a feeling, not a sound.вЂќ Right now, the algorithm is telling us you have to rap this way, you have to sound this way, but theyвЂ™re not telling you how itвЂ™s supposed to feel. вЂњThereвЂ™s so much talent on this record,вЂќ said Snoop, вЂњso many styles of music, it breaks the algorithm. ItвЂ™s SnoopвЂ™s mission to change the current algorithm of what we listen to today, by putting feeling back into music with the release of his new project.

вЂњBig SubwooferвЂќВ is the first blast from THE ALGORITHM, an all-encompassing new project that features artists from the legendary Def Jam labelвЂ™s past, present & future. THE ALGORITHMВ is introduced with the release of a new singleВ and videoВ today вЂ“ SnoopвЂ™s 50 thВ birthday вЂ“ вЂњBig SubwooferвЂќВ by Mount Westmore, the new supergroup comprised of west coast rap legends Snoop, Ice Cube, E-40В and Too Short. *New York, NY вЂ“ Snoop DoggВ вЂ“ global superstar, entrepreneur, cultural icon, and executive creative consultant of Def Jam Recordings вЂ“ has announced his first project for the label: Snoop Dogg Presents THE ALGORITHM.

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